Join Our Affiliate Program
Partner with Big Lucky and grow your revenue with a straightforward affiliate programme built for Canadian publishers, streamers and marketing partners. We work closely with affiliates to drive sustainable player acquisition, offering flexible partnership options, clear reporting and marketing support tailored to Canadian traffic and CAD players.
Programme purpose
Our affiliate programme is designed to reward partners for introducing quality players to Big Lucky. We focus on long-term player value rather than short-term signups, so partners who refer consistent, engaged players are prioritised. This programme complements existing marketing channels and is suitable for content creators, comparison sites and paid-acquisition partners targeting Canada.
Partnership benefits
When you join we provide practical benefits that help you promote efficiently:
- Flexible commercial models to match different traffic types and marketing strategies.
- Creative assets localised for Canadian audiences, including CAD‑labelled creatives where needed.
- Access to a dedicated affiliate manager who can advise on traffic optimisation and creative testing.
- Regular updates on new features, product launches and seasonal campaigns relevant to Canadian players.
Commission structure
We offer several commission models to suit different partners, including revenue-share, CPA and hybrid arrangements. Specific terms are agreed during onboarding and can be adjusted over time based on performance and traffic quality. Payout schedules and minimum payment thresholds are discussed with each partner to ensure predictable cash flow.
Tracking and reporting transparency
Accurate tracking and timely reporting are central to our partnership. Affiliates receive access to a secure partner dashboard with conversion tracking, player activity summaries and payment histories. We aim for clear attribution, prompt dispute resolution and open lines of communication so you always understand how your referrals are performing.
Marketing tools and support
We supply promotional materials and conversion-focused assets to make campaign setup quick and reliable. Available resources include banners, landing pages optimised for mobile, UTM-ready links and suggested ad copy localised for Canadian audiences. Our affiliate managers can help with A/B testing ideas, campaign tweaks and compliance reminders to keep your traffic aligned with local rules.
Long-term cooperation
We value steady, transparent relationships. High-performing partners can expect ongoing collaboration, bespoke offers and priority support as traffic scales. If you’re ready to discuss a partnership, contact our team at [email protected] and we will follow up to outline options and next steps.